Undergraduate Program

The Business Communication International Program (BC)

The BC International Program

The Business Communication Program was originally launched in 2007 as an international program with a single language major, namely English. Its title was ‘Business English Communication (International Program)’, known in short as ‘BEC’. The program has been located at Rang sit Campus since then. With the aim of producing graduates or workforce with knowledge and skills in English specialized for communication in business contexts, the BEC program’s academics and staff are determined to professionally conduct teaching and learning activities for students. This helps them excel in a learning atmosphere that assists them in achieving their learning goals as well as meeting the program requirements.

In the BEC program, students are always encouraged to acquire theoretical knowledge from lectures and gain hands-on experience through practicum training in workplaces. Students also have opportunities to explore, observe, and learn to understand cultural diversity by participating in student exchange programs offered by partner universities around the world.

Over the past decade, the BEC program has witnessed success with a relatively high rate of employed graduates. A number of BEC graduates currently work in leading international companies, while others enjoy working and running their own businesses. These examples assure you that the BEC program is one of the pro- grams initiated by the Faculty of Liberal Arts that provides education with international standards and quality, which we strive to maintain and continuously improve.

Given the program’s success and awareness of cur- rent business trends, as well as the increasing demand for a workforce with a variety of foreign language knowledge and skills, the Faculty of Liberal Arts has decided to revise the BEC curriculum. Three additional foreign language majors, namely Business Chinese, Business Japanese, and Business Korean, have been developed accordingly in 2023. With the new course structure design and courses featuring up-to-date and trendy contents, the three new majors are integrated under the program title ‘Business Communication (International) Program’ alongside the existing Business English Major.

Our Objectives
Our Strength
Our Regulations
Our Grading

Our Objectives

The Business Communication International Program (BC) is a 4-year under- graduate program with a specific emphasis on the communication skills essential for business transactions. Starting from the year 2023, the program provides 4 areas of specialization.

  • Business English Communication
  • Business Chinese Communication
  • Business Japanese Communication
  • Business Korean Communication

 

Each major’s courses are designed to develop the language skills which include listening, speaking, reading and writing within business context. In addition, courses will provide the opportunity for students to acquire the skills necessary for business in various cultural contexts, including business meetings, business presentations, negotiations, translation and interpretation, which will help expand their job opportunities in the future. The end result should be that students will be equipped with the qualifications essential for those who want to be successful in the business world.

Our Strength

Enhance real-life experiences

Apart from language communication and business & marketing skills, we encourage students to seek real-life experiences through internship programs. We also partnered with many overseas institutes to support exchange programs. Our students can also choose elective courses provided by other departments to expand their knowledge and opportunities.

 

Well-prepared for the future

Our students will be well-groomed to be ready for the professional business world, with knowledge in business ethics, and understanding of cultural differences. As well as being well-equipped with soft skills that are essential for the 21st century world such as critical thinking skill, collaborative skill, creativity skill, and problem-solving skill.

Our Regulations

Registration

  • Registration for a new academic semester must be completed before the exam
  • Students are allowed to register not more than 21 credits and not less than 6 credits in each
  • Registration for a new academic semester must be completed before the exam
  • Students are not allowed to register more than 6 credits in a summer
  • Late registration is subject to the penalty fee of Baht 45 per
  • Students must check all prerequisite conditions before Failure to complete prerequisite courses will result in seat cancellation or grade cancellation.

 

Additional Registration/Class Withdrawal

  Additional registration can be made within 14 days of a regular semester or within 7 days of a summer session by obtaining permission from the lecturer and from the advisor.

 

  The courses withdrawn within 14 days from the first day of class in the regular semester or the first 7 days of the summer semester will not appear in a transcript.

 

 If a student withdraws a course after the first 14 days but within the first 10 weeks of the regular semester or after the first 7 days but within the 4 weeks of the summer semester, the student will receive the “W” grade in that course.

 

 If a student withdraws a course after the first 10 weeks of the class in the regular semester or after the first 4 weeks of the summer semester, the student will receive the “W” grade in that course. There will be, under any circumstances, no request to be made for the “W” grade after the specified time period of course withdrawal.

 

 Tuition from a withdrawal course will be 50% refunded. Any administrative mistake of course withdrawal, which is not caused by the student, will be subject to a full reimbursement.

Academic Status

  The university will assess every student’s record for every semester. A student must maintain a GPA of no less than 2.00; otherwise, a warning 1 or warning 2 or a probation status will be given in the beginning of the following semester.

 

 In the first semester of study, a student who receives a GPA less than 1.5 will receive a special warning from the university, which is not considered as warning 1.

 

  A student must maintain a GPA of no less than 1.5 at the end of the first two semesters.

A student who fails to meet this requirement will be expelled.

 

 If a student receives warning for 2 consecutive semesters and still has a GPA less than 2.00, the student will be in probation status in the following semester. The probation status will be recorded on the transcript.

 

 After receiving a probation status, the student must maintain a GPA of no less than

2.00. A student who fails to meet this requirement will be expelled from the university.

 

 If a student has taken all the courses in the chosen field of study as specified in the curriculum and receives a GPA less than 2.00 but greater than 1.80, the university will allow the student to continue study for a reasonable time. However, the student must achieve a GPA of 2.00 within the next 3 semesters but no more than 7 academic years.

 

Leave of Absence

The Dean must approve a leave of absence for a semester, but students cannot request such a leave in the first two semesters after enrollment in the university, unless special approval from the rector is received. A leave of absence cannot exceed two consecutive semesters, not including summer. The student must pay a fee in order to maintain his/her student status during the leave of absence.

Our Grading

 In some cases either the grade S (Satisfactory) or U (Unsatisfactory) may be given. These grades have no points and the credits earned are not included in the calculation of the grade point average.

 

 Students wishing to be exempted from certain courses may take an equivalence exam- ination and receive EXE(Exempted) in case those credits are not counted toward the degree or ACC (Accreditation) in case those credits are counted.

 

 The letters I (Incomplete) may be temporarily recorded for incomplete course work when circumstances beyond the control of the student are involved. Grade I must be removed within 80 days after the semester ends, and the grade given will be evaluated according to the existing course works, quizzes, and exam results. Grade I will not be given in cases of absence from examinations or late reports.

 

 Students receiving grade D or above or grade S in any course may not register for that course again, unless specified in the curriculum.

 

  The grade F is counted in the calculation of the semester grade point average, as well as in the cumulative grade point average.

 

 Credits to be accumulated include only those of the courses receiving grade D and above, or S or ACC. If a student registers for the same course twice, only the first one can be counted.

 

 Students failing to turn up for examinations for unavoidable reasons must provide evidence to the lecturer and the academic advisor. If justified, the Dean may approve a grade of W (Withdrawal) for the course within 10 days from the examination date. If a W is not approved, the grade for the course will be based only on the student’s performance during the semester.

  • Students wishing to audit a course without being evaluated must receive permission from the lecturer and the academic No grades will be given and no credits will be earned, but the abbreviation AUD (Audit) will appear in the student’s record for such a course, provided that the student fulfills all the requirements set by the lecturer for “audit” students. The credits of audited courses will be included in the maximum credits allowed for registration in each semester, but not included in the minimum credits, and not counted in cumulative credits. Changes from auditing to taking the course for evaluation must be done within 14 days of the beginning of the regular semester. Students may not register for evaluation in courses previously audited

 

  • Students are required to maintain a cumulative grade point average of 2.00. A student whose cumulative grade point average falls below 2.00 in any semester will receive a After a warning is received for two consecutive semesters and the cumulative grade point average is still below 2.00, the student will be placed on probation in the following semester. If the cumulative grade point average is still below 2.00 after one semester on probation, the student will be dismissed from the university.

 

Students with a grade point average below 1.50 for the first semester after enrollment in the university will receive a special warning, and will be dismissed from the university if the cumulative grade point average after completion of the second semester is still below 1.50.

Preparatory Courses

Preparatory courses will be held within an induction program that all students are required to attend. During this induction period, students will be introduced to study skills such as Note taking from reading and listening, Introduction to information sourcing, evaluating and plagiarism and academic dishonesty.

 

Apart from study skills, the program will also provide students with university life preparation sessions aiming to assure students transition from high school to university life and environment is smooth, preventing cultural shock. This part of the preparatory courses includes the “What (not) to do”, Interpersonal communication etiquette- Class- room norms, and Mental health management sessions